Test Results

1. IP= musical, literary, and artistic works; discoveries and inventions; and words, phrases, symbols, and designs. Common types of intellectual property include copyrights, trademarks, patents, industrial design rights and trade secrets in some jurisdictions

2. Collaborative culture = Social networking sites and online collaboration tools make it easier for employees to collaborate and share their knowledge. Add email and instant messaging (IM) to the mix and the result is a knowledge-sharing system that can bolster communication and productivity throughout an enterprise

3. Remix creativity = an writing, collective writing/creation and vernacular creativity

4. Creative commons = Creative Commons (CC) is a non-profit organization headquartered in San Francisco, California, United States devoted to expanding the range of creative works available for others to build upon legally and to share.[1] The organization has released several copyright-licenses known as Creative Commons licenses for free to the public. These licenses allow creators to communicate which rights they reserve, and which rights they waive for the benefit of recipients or other creators. Wikipedia is one of the notable web-based projects using one of its licenses.
The organization was founded in 2001 with support of the Center for the Public Domain. The first set of copyright licenses were released in December 2002.[2]

5. Globalisation = n ongoing process by which regional economies, societies, and cultures have become integrated through a globe-spanning network of communication and trade. The term can also refer to the transnational circulation of ideas, languages, or popular culture through acculturation.

6. Knowledge economy = various observers describe today's global economy as one in transition to a "knowledge economy", as an extension of an "information society". The transition requires that the rules and practices that determined success in the industrial economy need rewriting in an interconnected, globalized economy where knowledge resources such as know-how and expertise are as critical as other economic resources.

7. Perfect Storm

8. Digital natives = today‟s students think and process information fundamentally differently from their predecessors. They have spent less than 5,000 hours of their lives reading, but over 10,000 hours playing video games (not to mention 20,000 hours watching TV).
Interesting article about digital immigrants v digital natives

9. Peering = Two networks exchange traffic between each other's customers freely, and for mutual benefit.

10. Free creativity = how new technology has enabled audiences to create and share products, without having to pay for hosting of sites

11. Democratisation = allows means of production and distribution to be shared amongst the audience rather than in the hands of the gatekeeping institutions.

12. Globalisation = the concept that as technology, easier travel, etc has made the world 'smaller' or more easily accessible than it used to be. Criticisms however that this is only really accessible to the wealthy and/or the West.

13. Perfect Storm = the combination of 3 elements:
i) technology
ii) demographics
iii) economics

means that all media companies now have to take all of these into account and use web 2.0 in order to be successful.

14. Wikinomics = a term invented by Tapscott and Williams t (2006) to describe the impact of web 2. on economics as well as media.
15. 'We think' , the way we think, our actual brain processes and how we make sense of knowledge has changed in the light of Web 2.0